Date: Mon, 2 Apr 2001 23:35:29 -0400
Subject: Why Shaklee Products Are Different

WHY SHAKLEE PRODUCTS ARE DIFFERENT

Did you know?
· Dr. Forrest C. Shaklee Founded Shaklee Corporation in 1956. Dr. Shaklee was a chiropractor who went to school with his friend - the "father" of chiropractic, B.J. Palmer. Dr. Shaklee held degrees in nutrition, biochemistry, philosophy and divinity. He practiced chiropractic until he was 65 years old when he launched the Shaklee Corporation. His dream was to share products he had spent a lifetime developing for his patients. He based his company on the Golden Rule & Products made in Harmony with nature.

· Food vs Drugs. The government recognizes Shaklee nutritional products as FOOD. Many nutrition companies are considered drug companies.

· World's largest. Shaklee is the largest provider of vitamins, minerals & herbal products. It is considered the leader in the nutritional industry.

· Clinical Tests.

Shaklee products are clinically tested in randomized, double-blind, placebo-controlled, clinical tests conducted by independent laboratories such as Stanford, Harvard, Scripps Institute and George Washington University. Hundreds of these test results have been published in professional, peer-reviewed medical journals such as:

§ Journal of the American Medical Association

§ The American Journal of Clinical Nutrition

§ The Journal of the American Dietetic Association

§ The Journal of Applied Physiology

§ The American Journal of Cardiology

§ The Journal of Nutrition

Some other companies cite clinical studies; but their own products have never been tested because the law does not require testing. Shaklee goes the extra mile.

Balanced Whole Foods.

Shaklee products are well balanced & are the most natural supplements available. As whole foods, they contain all the known essential nutrients, unknown nutrients, phytochemicals and enzymes.

* Shaklee has its own research & development lab in Hayward, California

* A new lab built in conjunction with Stanford University in Palo Alto.

* Shaklee manufactures its own supplements in a state of-the-art facility in Norman, Oklahoma.

* Most companies do NO research & have their products made by the same handful of contract pharmaceutical companies. They simply change the label, the color and the shape - it's all the "same stuff".

* Shaklee has spent well over $ 150 million on research - more than the next 6 largest companies combined. Shaklee has over 150 scientists on staff, an advisory board consisting of doctors, professors and scientists from leading universities. Most companies - if they have a research staff at all - consist of 2 or 3 people.

* 176 separate tests for purity, potency & safety on raw materials for a single product.

* Products undergo 262 quality assurance tests throughout the manufacturing process.

All Shaklee product claims have documented, scientific research to substantiate them. Shaklee Products are 100% Guaranteed! We care about your health, your home, your environment and your future.

Gordon & Marleen Nelson - Master Candidates
"Honor the Past, Imagine the Future, Enjoy the Journey!"
The Real Power of Shaklee is in YOUR Heart!!
--------------------------------------------------------------------------------
We believe there is no limit to the Wellness you can achieve, if you are willing to take responsibility for your own health.

Date: Tue, 14 May 2002 23:54:17 -0400
Subject: Re: Isotonix (Market America Inc.)

Here's How to compare any other Supplement Company to Shaklee: Comparing the competition to Shaklee

Shaklee recommends that consumers and potential customers consider these fundamental questions:

What kind of information is available on ingredient specifications, safety and quality testing?

As many as 63,000 laboratory tests for quality are performed on Shaklee Nutritional Products and their ingredients in a single year, and as many as 176 separate tests for purity, freshness, potency, and safety are performed on the raw ingredients for a single product. Shaklee products also undergo as many as 262 separate quality assurance tests throughout the manufacturing process.

Are the health and nutrient claims, if any based on anecdotal information or on scientific data?

The success and superiority of Shaklee food and nutritional supplements lay in Shaklee's scientific approach. All product label claims are based on documented substantiation, not heresy, testimony, or anecdotal evidence. This is an important test of product efficacy.

Are the products backed by published clinical research studies? Ask to see published research.

How much is there?
Is it peer-reviewed as is Shaklee published research?
Where has it been published?

Over the years, Shaklee has conducted numerous clinical studies whose
results have undergone the difficult and rigorous process of peer-review. Nearly 90 clinical studies relating to Shaklee products have been published with many of them appearing in prestigious scientific journals such as the American Journal of Clinical Nutrition, American Journal of Cardiology, Journal of Applied Physiology and Journal of the American College of Nutrition.

Does the company invest in and operate their own Research and Development Center and Food and Nutritional Supplement manufacturing plant?

The Forrest C. Shaklee Research Center in Hayward, California dedicates 52,000 square feet of space to research and development laboratories to bring scientifically based superior products to Shaklee customers.

Shaklee's advanced-technology Food and Nutritional Supplement Manufacturing Facility in Norman, Oklahoma dedicates 312,000 square feet to the high quality production of Shaklee's superior food and nutritional supplements.

With a commitment to the future, Shaklee jointly operates with its parent company, Yamanouchi Pharmaceutical, Yamanouchi-Shaklee Pharma, a multi-million dollar research facility located in Palo Alto, California at the Stanford University Research Park.

For more information:
Shaklee Field Communications
4747 Willow Road
Pleasanton, California 94588
Fax number: 925-924-2412
www.shaklee.com

Best wishes for good health.
Your Friends at Shaklee


Date: Wed, 15 Aug 2001 14:52:00 -0400
Subject: Vita-Lea & Iron+C - Nature's Vital Oxygen Carrier

Most teenagers, children, and women of childbearing age need more iron than their diets provide. In fact, iron deficiency anemia is the number one nutrient deficiency disease among women from 12 to 50 years of age. The symptoms of iron deficiency anemia include fatigue, impaired concentration, and compromised immune function.

Each tablet provides 100% of the Daily Value of iron and vitamin C to enhance the absorption of this important mineral.

If you're taking a multivitamin with iron, have a quick look at the bottle to see the source of the iron. There is "good-for-you iron and bad-for-you iron."

Old-fashioned iron supplements were made with inorganic iron; that is, iron from a mineral (rock) source. This caused uncomfortable side effects such as constipation. Even worse, these inorganic supplements bound with vitamin E and removed it from the body. Inorganic iron such as Ferrous sulfate and ferrous gluconate is held together only loosely and the iron can easily break free to bind with and destroy Vitamin E.

Organic iron, such as ferrous fumarate, does not tend to cause constipation. Because it comes from a plant source (rather than rock) the body knows how to use it. Its molecules are bound together more firmly and the iron does not break loose to damage Vitamin E. Shaklee Vita Lea with Iron and Iron plus Vitamin C both use ferrous fumarate which is not constipating and has no ill effect on vitamin E levels. Beware of then price trap of generic, discount, or even some well-known product brands. Once you start to compare the quality of Shaklee products with the vast array of ordinary choices out there, you'll discover there really is a difference.

Harriet Gushue, R.N.


Date: Sat, 28 Sep 2002 07:34:12 -0400
Subject: GREAT News from the San Diego LC Convention!!

News from San Diego the LC convention

Top-notch scientists from all over the world are competing to get hired by Shaklee. It is THE place to be for a research scientist committed to finding plant solutions for our health goals.

WEIGHT-LOSS

Shirley Koritnik introduced Jeff Avila, Director in Marketing, who is focused on the new WEIGHT MANAGEMENT products. He has been with Shaklee for just about 2 years.

Jeff Avila had a lot of news for us on this call about the new weight-loss program. He had to keep some of the information under wraps. After all, we just launched ProSanté and we don't want to step on our own big story.

The products will be available (in prototype kits including support documents) to business leaders who may order 2-kit units (as many 2-kit units as you like). In "about a week," the word will go out to all business leaders regarding how to purchase these kits. Each 2-system
set will cost $220 SN, and there will be 150 PV associated with theses kits. Business leaders will be able to order the programs on November
22.

The product line will launch LIVE from the NDC in Las Vegas (Saturday, November 23) via satellite TV. A 90-day plan for building a business will be shown that is based on the new weight-loss products.

The final version of the program will be available for open order in the very beginning of January (just in time for new-years resolutions!). By mid-January, the products will be available on open order individually.

There will be 3 products: Improved Slim Plan Gold, a sublingual spray, and Craving Reduction Complex.

The new Slim Plan Gold is an incredible improvement over the current Slim Plan (and that is saying a lot!). The Slim Plans comparison chart can be found in the member center. The new formulation has fewer carbohydrates (and lower calories per serving), twice the fiber and more
soy protein (12 g. in stead of 3 g.). Everyone on the call who attended the convention reported that the new Slim Plan Gold tastes great!

The Slim Plan Gold is designed (and packaged) to be consumed just 1x per day. The daily planner will include clear, specific information about how to use the products. Each system will be 100PV for a 30-day supply, so it will be very easy to show a prospect how they can make Director in a short period of time. Weight-loss is the #1 recruiting opportunity. There are some MLM companies that have ONLY a weight-loss program and they are successful. Shaklee's support materials will allow people to focus on this product line and build a business centered around it.

In 2000, weight-control was a $34 Billion market (US). The market grew to $37 Billion in 2001. It is projected to be at $46 Billion by 2005! [Sanborn note: Imagine just a 1% market share. We could double Shaklee's annual sales!]

The time to be in this market is NOW! This could be bigger than AirSource.

Just 5 years ago, 55% of the adult population was overweight; now it is 61%. 25% of the adult population is "clinically obese." The obesity rates are skyrocketing. At the convention in San Diego, the charts from the Centers for Disease Control (CDC) were shown demonstrating the
epidemic of obesity in the US. It's scary. You can find the information at: http://www.cdc.gov/nccdphp/dnpa/obesity/index.htm. The chart is available at:
http://www.cdc.gov/nccdphp/dnpa/obesity/trend/maps/slide/003.htm. Obesity is a risk factor in heart disease and diabetes. 44% of Americans in the next year will face chronic weight-related illnesses and there will be 300,000 premature deaths related to obesity-related
illnesses.

The Weight-Loss Paradox: Americans are devoting themselves to the need to lose weight - low-cal foods, diet drinks, joining gyms, etc.-but notwithstanding all of this, we get fatter and fatter. People are looking for something that actually works. 41% of those who have
success in losing weight, gain it back again. There is a lot of concern about the safety of weight-loss products. People are looking for a program that is based in science, that is safe, that they can feel good about taking and that is designed for their LONG-TERM health.

Primary "drivers" for wanting to lose weight according to research:
- Want better appearance
- Want to feel better about themselves (and to feel "in control")
- Want to feel healthier
- Want more energy

Our program will emphasize the goal of taking control of your body and your body's needs. This translates into a feeling of control over one's life. This is what people really want.

The key is to focus on long-term metabolism. Stimulants are inconsistent with Dr. Shaklee's philosophy and we will not consider putting them in the products. As the media continues to educate the public about the dangers of other diet products, our orientation will be
increasingly sought after.

Another focus is to control cravings and appetite. Boosting energy levels is important as low energy levels keep a person from exercising.

Dr. Ray Cooper, the Vice-President of Research and Health Sciences at Shaklee, searched for cutting-edge ingredients pertaining to weight loss. He came upon Dr. Paula Berry (spelling?) Hamilton, an expert in human metabolism in England and author of The Detox Diet. She has
studied everyday chemicals and pesticides in our food, air, water and around our homes in our cleaning products. There is a correlation between the use of these chemicals and obesity rates. Some of these chemicals are used on a long-term basis to fatten livestock by slowing
their metabolism. These chemicals "wreak havoc" in the body. Dr. Hamilton found that these chemicals cause changes in our metabolism that result in increased weight. Some of the healthiest foods have the highest levels of these fattening chemicals. Lettuce was one of the
worst examples! (And you thought lettuce was diet food!) As often as possible, one should eat organic foods, especially it they are typically laden with such fat-inducing chemicals.

Dr. Hamilton's concepts will be incorporated into Shaklee's program. Dr. Hamilton's book has not been promoted in the US, and they are working with her to time the release of this information with the launching of the Shaklee weight-loss program. Dr. Hamilton was thrilled to discover that Shaklee's product line is consistent with her research. She was amazed at our quality control.

PROSANTE
Getting lots of free publicity in printed and airwave media.

AIRSOURCE
The Mobile Unit is even more powerful than we thought. Bacterial reduction 80% - 85%.
Cover up to 500 square feet.

The commercial unit will retail at about $1,500 to $1,600. It can be mounted anywhere in a room and on its side if desired. Remote control. Unit will notify when filters need to be changed.
(Commercial applications may utilize filters.)

Financing for AirSource: Beneficial Finance will allow independent distributors to become "merchants." This will allow us to offer our customers a 90-days-same-as-cash option or an option to pay (with interest) over 12 months. Payment defaults are the problem of Beneficial, not us. This is especially important as we are selling more expensive units.

Commercial Sales 101: January 18-19, 2003 in West Palm Beach, Florida. Watch your email for details or contact RGF directly at (800) 842-7771 or (561) 848-1826. [Note that this is the same weekend as the Shower of Stars in Michigan, I think, so plan ahead. There is another course set for October 19, 2002 at RGF.]

HOW TO MOVE INTO THE FUTURE

Barbara Lagoni lays out these 4 steps:
1) Figure out exactly what you want: Income, how you want to contribute to society, what rank you need, and what personal development you know you need.
2) With what areas can your upline help you. (Learning how to do a presentation? Personal goal-setting?)
3) For 2 days, monitor your self-talk about business and about ourselves. This will reveal to you what your real roadblocks are.
4) Work with affirmations and training to turn around our limiting self
talk.

Lay out your plan and team up with other people to accomplish it. It is more fun to do it this way.

CHALLENGE FROM DEBBIE D'IORIO (at the LDC in San Diego):

The past doesn't matter. You take the gifts from the past and you let it go and you move forward. We have all had roadblocks in the past. NOW is the time to move forward. (Debbie has had recent personal health challenges, so this message was more poignant.)

NATIONAL ADVERTISING
It is definitely on its way. stay tuned.

RECOGNITION
Rick Hill challenged the attendees to give recognition to people. People return to weekly meetings when they have the opportunity to tell others of their achievement (even if it is a small achievement) and getting recognized for that. This leads to continuing involvement.

LEGAL NEWS
Marjorie Fine informed the attendees that we will have labeling for EPA that says that EPA is heart-healthy. Working on getting regulation for statin drug labels that informs the patient that the statin drug will probably lower their CoQ-10 levels and that they will probably need supplementary CoQ-10.

SCIENTIFIC ADVANCES
Shaklee now has the technological capability to look at cells at the genetic level to determine a phytochemical's effect on the activity of the cell. This will make it possible to pinpoint the effect of the supplements to show efficacy and formulate better products. We will be able to tell which genes are activated to produce a given result and which supplement will create this result. We will be able to show quantifiable results.

WOW
Love,
Pat Baker

More Proof Why Shaklee